360 owners are ‘highly interested’ in the PS3 SuperSlim

21. Sep, 2012

Sony are currently seeing a “very high” level of interest from Xbox 360 owners, following the announcement of the latest PlayStation 3 model.

John Koller, hardware marketing executive at Sony, made the claim during an interview with Gamespot:

“We have seen a very high interest rate from Xbox 360 consumers wanting to purchase a second console.

We’ve held up Uncharted 3 as our flagship product over the last year and it’s a good opportunity for those types of consumers to come over and own a second console in their household.

We saw the same kind of thing happen in reverse during the PS2 years when a lot of PS2 consumers said they wanted to get an Xbox because of Halo and some other games. So we think the strategy works and it’s a good one.”

Let us know what you think of Koller’s comments below.

 

 

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About the author: Raj Mahil

I’m a marketing and journalism student in London. My love of gaming began in ’98, and have since owned every major console and handheld. Life revolves around football (The Arsenal), but also love the NBA.

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Posted by: Raj Mahil on September 21, 2012.
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News, Playstation, PS3, PS3 News
  • Acid_13urn

    Crazy didnt look at it that way but now that I think about it makes some sense. The only problem is that everyone is expecting a new console from both sony and microsoft at the next e3(or sooner who knows) and why with in a year there is gonna be a new console and that is what I think the problem with this line of thinking is.